An Interactive 5-Day Training Course
Strategic Communication: Thinking, Planning and Execution
Involve, Inspire, Influence
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| Date | Venue | Fees | |
|---|---|---|---|
| 23 - 27 Mar 2026 | Dubai - UAE | $ 5,950 | |
| 20 - 24 Apr 2026 | Dubai - UAE | $ 5,950 | |
| 18 - 22 May 2026 | London - UK | $ 5,950 | |
| 29 Jun - 03 Jul 2026 | Dubai - UAE | $ 5,950 | |
| 24 - 28 Aug 2026 | London - UK | $ 5,950 | |
| 21 - 25 Sep 2026 | Dubai - UAE | $ 5,950 | |
| 26 - 30 Oct 2026 | London - UK | $ 5,950 | |
| 23 - 27 Nov 2026 | Dubai - UAE | $ 5,950 | |
| 28 Dec - 01 Jan 2027 | London - UK | $ 5,950 | |
| 25 - 29 Jan 2027 | Amsterdam - The Netherlands | $ 5,950 | |
| 15 - 19 Mar 2027 | Riyadh - Saudi Arabia | $ 5,950 | |
| 22 - 26 Mar 2027 | Dubai - UAE | $ 5,950 | |
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Online Schedule
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| Date | Venue | Fees | |
| 18 - 22 May 2026 | Online | $ 3,950 | |
| 26 - 30 Oct 2026 | Online | $ 3,950 | |
In an environment where organisations compete for attention across multiple stakeholder groups, effective strategic communication is crucial for building trust, managing reputation, and conveying priorities with clarity. This course equips participants with the skills to scan the horizon for issues, analyse trends, and develop communication strategies that deliver real organisational value. Participants will explore how to align communication activities with corporate strategy, assess communication environments, and match messages with strategic intent. The Strategic Communication: Thinking, Planning and Execution training course enables communications professionals and managers to design, plan, and execute communication strategies that support organisational objectives and stakeholder engagement.
Through a practical and immersive five-day experience, the course examines best practices and tools for strategic planning, audience analysis, risk identification, and outcome measurement. The content emphasises applying strategic thinking to communication challenges, with techniques that help organisations achieve measurable impact and influence. Participants will learn frameworks to research, design, and evaluate communication campaigns grounded in organisational goals. The Strategic Communication: Thinking, Planning and Execution training course prepares professionals to deliver communication strategies that advance organisational priorities in complex environments.
From this Strategic Communication: Thinking, Planning and Execution training course, participants will develop the following key skills and competencies:
At the end of Strategic Communication: Thinking, Planning and Execution training course, you will learn to:
Participants will explore strategic communication theory and practice through structured presentations, best practice examples, and reflection on real organisational scenarios. Emphasis is placed on applying strategic frameworks to communication challenges, analysing trends, and planning targeted stakeholder engagement activities. Learning develops through immersive exercises that bridge conceptual understanding with practical execution.
This training course is designed for professionals involved in corporate communication, public relations, stakeholder engagement, and organisational strategy.
This Strategic Communication: Thinking, Planning and Execution training course is suitable to a wide range of professionals but will greatly benefit:
This session focuses on the foundational role of strategic communication and its relationship with organisational strategy. Participants explore how communication structures and strategy interact to support organisational goals. The topics covered will include:
This day emphasises scanning organisational environments and analysing trends that inform communication planning. Participants learn analytical tools and research skills to support communication strategy. The topics covered will include:
This day focuses on identifying and planning communication activities for various stakeholder groups. Participants examine negotiation, persuasion skills, and messaging strategies for engagement. The topics covered will include:
This day explores the development of communication strategies that align with organisational vision, mission, values, and objectives. Participants learn to create actionable plans and KPIs. The topics covered will include:
This day focuses on evaluating communication outcomes and using data to measure impact. Participants learn tools and techniques that support evidence-based communication decisions. The topics covered will include:
Delivering this training course in-house allows organisations to tailor communication strategies and planning frameworks to their unique industry context, corporate objectives, and stakeholder networks. Customisation ensures relevance to real organisational communication challenges and supports internal alignment for strategic impact.
Saudi GLOMACS is the official Saudi Arabian division of GLOMACS International (glomacs.com), delivering internationally recognised training courses both within Saudi Arabia and across international locations. Our training courses are aligned with the highest professional and institutional standards, supported by a strong understanding of the professional landscape in Saudi Arabia and access to global expertise.
Saudi GLOMACS enables professionals and organisations to strengthen leadership, capability, and long-term excellence through consistently high-quality learning experiences.
Official Saudi Arabian division of GLOMACS with established global credibility.
Internationally benchmarked training courses aligned with professional best practices.
Trusted by professionals and institutions across public and private sectors.
Training courses delivered within Saudi Arabia and across international locations.
Organisations & Professionals in KSA will have the following additional benefits from this Strategic Communication: Thinking, Planning and Execution training course:
No. Saudi GLOMACS delivers courses in Saudi Arabia and internationally, including delivery across Europe and Asia. This allows organisations and professionals to access training both locally and abroad.
No. While governance and leadership are part of the portfolio, Saudi GLOMACS delivers training across the entire business and professional lifecycle, including administrative, technical, legal, regulatory, and sector-specific training.
No. Our training courses are delivered globally through international locations and online platforms, enabling participants from Saudi Arabia and around the world to learn together. This global delivery approach ensures exposure to diverse perspectives, international best practices, and cross-cultural insights while maintaining strong relevance to regional and organisational needs.
Yes. Saudi GLOMACS designs and delivers bespoke in-house training tailored to organisational objectives, sector requirements, and workforce needs. Training can be delivered in Saudi Arabia or internationally, depending on requirements.
Yes, in-house and customised strategy training courses are available to support organisations seeking tailored strategic capability development. These courses can be aligned with your industry context, organisational challenges, and long-term strategic objectives.
For further details or to discuss customisation requirements, you may call or WhatsApp +966 (54) 286 8546 or email [email protected] . You can also submit a detailed enquiry through our in-house training page at: https://sa.glomacs.com/in-house-seminars
If you would like further information about these training courses, our team is available to provide professional guidance and support. We are pleased to assist with course selection, the registration process, and any other related enquiries.
For personalised assistance or detailed enquiries, please contact our team on +966 (54) 286 8546 or email us at [email protected]
Courses delivered in Saudi Arabia are adapted to reflect local regulatory frameworks, organisational structures, sector conditions, and professional expectations. This ensures training is relevant, practical, and aligned with Saudi workplace realities.
GLOMACS has been delivering professional training for over thirty years, with courses delivered across Europe, the Middle East, Asia, and other international markets.
Saudi GLOMACS combines three decades of global training experience with a clear focus on Saudi market relevance. This allows it to deliver training that is both internationally credible and locally applicable, across a broader range of disciplines than niche or single-focus providers.
Saudi GLOMACS is a Saudi-based professional training provider delivering courses tailored to the Saudi market and applicable internationally. It operates within the global GLOMACS framework and draws on more than three decades of international training experience.
Saudi GLOMACS offers professional training across a wide range of disciplines, including administration, leadership and management, governance and regulation, law, oil and gas, energy, engineering, finance, digital technologies, and sector-specific specialisations.
Training supports professionals across all career stages, from operational roles to specialist and senior responsibilities.
Participants include professionals from public sector, semi-government, and private sector organisations, across a wide range of roles and industries. Attendees range from administrative and operational professionals to technical specialists, managers, and senior decision-makers.
